Cancel Atlas

The Cancellation Friction Index

Documented-Policy tier only. This score rates how clearly du (Emirates Integrated Telecommunications Company)'s public cancellation page is published (cited, dated), opinion grounded in disclosed facts, not a finding about the real cancel experience, and not legal advice. The behavioural Verified-Flow grade is pending.

54/ 100 · D

Telecom & ISP · AE

How hard is it to cancel du (Emirates Integrated Telecommunications Company)?

du (Emirates Integrated Telecommunications Company) scores 54/100 (grade D) for how clearly it documents cancellation in the AE, a poorly documented cancellation policy. Cancellation is available via phone, in-app, in person, email, online (self-serve).

Last reviewed 2026-06-06 · Documented-Policy tier · grade D

Customers can cancel by calling 155, via the du App or MyAccount portal (du.ae), by emailing [email protected], or in person at a du store. The Consumer Services Agreement requires 30 days written notice for postpaid/home service cancellations; early termination fees apply if cancelling before the end of the minimum commitment period (typically 12 or 24 months). Cancellations within 3 days of service activation are eligible for a refund less any usage charges; no refund is issued after 3 days. Customers leaving the UAE permanently may have early termination fees waived upon presenting a cancelled visa.

How to cancel du (Emirates Integrated Telecommunications Company)

  • Channels: phone, in-app, in person, email, online (self-serve)
  • Official cancellation page: https://www.du.ae/terms-and-conditions
  • Pause/freeze: not offered. No service pause or freeze option is documented on du's official website or in the Consumer Services Agreement.
  • Account/data deletion: du's Privacy Policy does not state an explicit right to deletion. Customers can contact Customer Care (via du App chat, WhatsApp +971 58 242 8268, or retail shops) to request updates or removal of personal data. Data is retained post-cancellation per du's data retention policy and legal obligations. https://www.du.ae/privacypolicy

Evidence

Scope & fairness

This is the Documented-Policy tier: it measures how clearly the cancellation policy is published (cited, dated facts), not the behavioural experience of cancelling (Verified-Flow audit pending). Every company is scored on the same five dimensions with the same published weights, scores cannot be bought or removed. It is opinion grounded in disclosed facts, and not legal advice.

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Cite this. Cancel Atlas (2026). “du (Emirates Integrated Telecommunications Company), Cancellation Friction Index (AE).” CES-1.1. https://www.cancelatlas.com/c/du-ae (CC BY-SA 4.0).

See du (Emirates Integrated Telecommunications Company) in the full index -> · How we score · Open data