Cancel Atlas

The Cancellation Friction Index

Documented-Policy tier only. This score rates how clearly DNA's public cancellation page is published (cited, dated), opinion grounded in disclosed facts, not a finding about the real cancel experience, and not legal advice. The behavioural Verified-Flow grade is pending.

64/ 100 · C

Telecom & ISP · FI

How hard is it to cancel DNA?

DNA scores 64/100 (grade C) for how clearly it documents cancellation in the FI, a partially documented cancellation policy with notable gaps. Cancellation is available via online (self-serve), in-app, phone, email, in person.

Last reviewed 2026-06-05 · Documented-Policy tier · grade C

DNA Finland (a Telenor subsidiary) allows consumers to cancel subscriptions online via the Oma DNA self-service portal or app, by phone at 044 144 044 (Mon-Fri 08:00-18:00), by email to [email protected], or in person at a DNA store. Finnish law (KKV/Traficom) caps the notice period for ongoing contracts at a maximum of two weeks; DNA's general terms align with this. Customers continue to pay the monthly fee through the notice period with no proration refund documented. Distance-sale orders (online purchases) carry a separate 14-day withdrawal right under EU consumer law.

How to cancel DNA

  • Channels: online (self-serve), in-app, phone, email, in person
  • Official cancellation page: https://www.dna.fi/palveluiden-irtisanominen
  • Pause/freeze: available, Temporary closure (tilapäinen sulku) is documented for business subscriptions; prepaid subscribers can activate a pause mode via self-service so the daily fee is not charged. Pause availability for consumer postpaid is not clearly documented on public pages.
  • Account/data deletion: GDPR right to erasure is available via written request to [email protected] or by postal mail to DNA Oyj, Attn: Data Protection, PO Box 10, 01044 DNA, Finland. DNA verifies identity before processing. Billing and legal-obligation data may be retained; the right to erasure is not absolute. https://corporate.dna.fi/data-protection

Evidence

Scope & fairness

This is the Documented-Policy tier: it measures how clearly the cancellation policy is published (cited, dated facts), not the behavioural experience of cancelling (Verified-Flow audit pending). Every company is scored on the same five dimensions with the same published weights, scores cannot be bought or removed. It is opinion grounded in disclosed facts, and not legal advice.

Is this wrong? Companies can request a correction ->

Cite this. Cancel Atlas (2026). “DNA, Cancellation Friction Index (FI).” CES-1.1. https://www.cancelatlas.com/c/dna-fi (CC BY-SA 4.0).

See DNA in the full index -> · How we score · Open data