Pet subscriptions · GB
How hard is it to cancel Bella & Duke?
Bella & Duke scores 66/100 (grade C) for how clearly it documents cancellation in the GB — a partially documented cancellation policy with notable gaps. Cancellation is available via online (self-serve), phone, email.
Bella & Duke describe their subscription as fully flexible with no lock-in and no minimum commitment, so customers can pause or cancel whenever they like. The documented cancel path is to log in and launch the in-account chat widget and tell the assistant you want to cancel. Alternatively the Customer Care team can cancel via phone or email. The help article warns that if a payment has already been taken, cancelling the account will not cancel the upcoming delivery. Self-serve in-account deletion of data is not described.
How to cancel Bella & Duke
- Channels: online (self-serve), phone, email
- Official cancellation page: https://help.bellaandduke.com/hc/en-gb/articles/10974412341393-How-to-cancel-your-subscription
- Pause/freeze: available — Fully flexible with no lock-in or minimum commitment; you can pause or cancel whenever you like via the in-account chat widget, or by phone/email.
- Refund policy: https://help.bellaandduke.com/hc/en-gb/articles/10974412341393-How-to-cancel-your-subscription
- Account/data deletion: No self-serve data-deletion mechanism documented in the cancellation help article. https://help.bellaandduke.com/hc/en-gb/articles/10974412341393-How-to-cancel-your-subscription
Evidence
- How to cancel your subscription - Bella and Duke Help (accessed 2026-06-16)
- Last reviewed 2026-06-16 · scope: documented public policy.
Scope & fairness
This is the Documented-Policy tier: it measures how clearly the cancellation policy is published (cited, dated facts), not the behavioural experience of cancelling (Verified-Flow audit pending). Every company is scored on the same five dimensions with the same published weights — scores cannot be bought or removed. It is opinion grounded in disclosed facts, and not legal advice.
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Cite this. Cancel Atlas (2026). “Bella & Duke — Cancellation Friction Index (GB).” CES-1.1. https://www.cancelatlas.com/c/bella-and-duke-uk (CC BY-SA 4.0).
See Bella & Duke in the full index -> · How we score · Open data