Apparel & beauty · US
How hard is it to cancel Adore Me?
Adore Me scores 73/100 (grade B) for how clearly it documents cancellation in the US, a clearly documented cancellation policy. Cancellation is available via online (self-serve), phone, email.
Both the VIP Membership (ended Feb 28, 2026) and Elite Subscription Box (ended April 1, 2026) have been discontinued by Victoria's Secret/Adore Me; no recurring subscription currently exists. While active, both programs could be cancelled online via the account dashboard with a multi-step flow; phone (1-800-433-2367) and email ([email protected]) were also accepted channels. VIP store credit charges were refundable within 30 days self-serve in-account; charges older than 30 days but under one year required a phone call to customer service. The current 'Adore Me Premier' plan is a $12.95/year non-auto-renewing optional membership with no cancellation required and a non-refundable fee.
How to cancel Adore Me
- Channels: online (self-serve), phone, email
- Official cancellation page: https://help.adoreme.com/hc/en-us/articles/4405116786199-How-do-I-cancel-my-VIP-Membership
- Pause/freeze: available, VIP members could pause membership for up to 3 months at a time while retaining VIP perks (program ended February 28, 2026; no pause option exists on current Premier plan).
- Account/data deletion: Users can request account deletion and data erasure by emailing [email protected] or [email protected] with the specific right being exercised; identity verification is required before processing. Phone requests accepted at 1-800-433-2367 (Mon-Sun 8:30am-8:30pm EST). https://help.adoreme.com/hc/en-us/articles/4405267644823-How-do-I-delete-my-account
Evidence
- How do I cancel my VIP Membership? – Adore Me (accessed 2026-06-05)
- Important VIP Membership Updates for Our U.S. Customers – Adore Me (accessed 2026-06-05)
- Last reviewed 2026-06-05 · scope: documented public policy.
Scope & fairness
This is the Documented-Policy tier: it measures how clearly the cancellation policy is published (cited, dated facts), not the behavioural experience of cancelling (Verified-Flow audit pending). Every company is scored on the same five dimensions with the same published weights, scores cannot be bought or removed. It is opinion grounded in disclosed facts, and not legal advice.
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Cite this. Cancel Atlas (2026). “Adore Me, Cancellation Friction Index (US).” CES-1.1. https://www.cancelatlas.com/c/adore-me (CC BY-SA 4.0).
See Adore Me in the full index -> · How we score · Open data
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Adore Me grades B, among the clearest cancellation policies we've scored. Put the badge on your site; it links back here and always reflects your current, cited grade.
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